View the dynamic, moving GOforChange: Greening Baltimore video
A film about solutions: Harmony
11.18.10 | 1 Comment
Prince Charles has a fantastic platform from which to deliver this message: I don’t want my future generations to ask, if you knew what was going on, why the hell didn’t you do something about it? If mankind had the cleverness and power to bring the earth’s ecosystems to the brink of failure, we certainly have the ability to bring them back.
This film, Harmony will air on NBC Friday, Nov. 19 at 10:00 p.m. / 9:00 Central. This preview seems to promise a film about solutions, rather than just more hand-wringing about the state of things. Would love to hear your thoughts if you watch it. Meet you back here after Friday night.
Comment by Shel Horowitz - Green/Ethical Marketing Expert on 21 November 2010:
In the US, awareness of climate change owes much to Al Gore–not so much because of great science but because he has a vast and powerful platform. Let’s hope Charles can have a similar impact (though UK and Europe are already so far ahead of us in social awareness on environmental issues.
–Shel Horowitz, primary author, Guerrilla Marketing Goes Green/solutions)